Customer Stories and Testimonials

Stories & Testimonials from NoSpin Marketing customers

"We were long overdue for a complete web site overhaul. NoSpin Marketing did the planning, all content, information design, and search engine marketing for our new www.academylooseleaf.com, and XMI Technology did the web site design and product photography. Our old site got hardly any visitors, much less helped us get more business. The new site went up in early 2005, and the results were immediate. Our traffic has continued to climb to 200+ visits a day, and we’re getting 10-20+ requests/day for quotes/samples (by contact form, email or phone call) for our custom binders and packages. The number of new customers we’ve signed has increased by a factor of five--virtually all because of the new web site. Our web-generated business, which went from nearly zero to about a half million in 2005, may double in 2006 based on mid-year results—as a result of more new and repeat customers that initially found our site. We’ve made a big commitment to search engine marketing, but it’s definitely been worth it. I only wish we'd done this a year ago. We will continue to work with NoSpin Marketing and XMI Technology to keep our site fresh and help us drive even more quality visitors to www.academylooseleaf.com.”

Pat Rainey, President
Academy Looseleaf

“META Associates used to have a dated and ineffective web site that got virtually no traffic. In early 2005 we decided that we wanted to make a quantum leap and hired Tom Ranseen of NoSpin Marketing and XMI Technology because of both their marketing and overall web site development expertise. We had a lot of print ‘stuff’ describing our services but none really up-to-date and none suitable for the Web. Tom not only developed a thorough plan for the new META site but also came up with the company’s new positioning and much of the new content that much better describes and illustrates our services and benefits—and we are now using that information in print as well. NoSpin Marketing quickly understood what we are all about and then translated that to our new site.”

We wanted a professional looking site and a site that would be a strong sales tool for everyone in the company. We also wanted a site that would generate new prospects and help in recruiting new staff for Parsons META. From a handful of visitors a day to our old site, we have been getting 200-300 per day from the search engine marketing work by NoSpin Marketing. But more importantly, we are generating more than new 5 contacts per day (sales and job prospects), Our sales cycle can be a year or longer, and so it’s still probably too early to gauge sales results--but we know that we’ve generated more than $1.5 million in new fees in less than a year. Proving that service businesses like ours can do very well on the web—even though we obviously don’t take any orders directly via e-commerce.” Note that META was purchased in late 2005 by Parsons. The META site has not been updated by Parsons.

“I seriously doubt that many ‘web design’ firms have the depth of business and marketing expertise that NoSpin Marketing does. With XMI Technology, they developed a heck of a new web site for us, and we could not be more pleased, and we’ve asked both companies to continue to work on our online marketing and web site updates into the future.”

Daniel John Olphie III, CHE, Vice President Healthcare Business Development
Parsons META

“Both XMI Technology and NoSpin Marketing did great job planning and constructing our e-commerce site. We weren’t sure exactly what we wanted when the process started, but they gave us a lot of marketing and design guidance all along the way and produced an outstanding web site. It is the centerpiece of ZHealth Publishing’s ongoing marketing efforts to sell our medical coding publications, conference registrations, and related services, and we continue to work with both companies to enhance our web site and market our products and services.”

David Zielske, MD, President & CEO

ZHealth Publishing

"We had a decent web site before April (2006) but knew that since 100% of our loan business is generated online that we needed to move it up a big notch. Scott Smith of Smithware built some very sophisticated technology to automate all of our behind-the-scenes business processes that start with a loan application online—and helped us eliminate time consuming manual processes. Our clients can even check out the status of their horse trailer or RV loan online. Tom Ranseen of NoSpin Marketing did an excellent job planning the new Southeast site, writing brand new content, and helping us maximize our search engine marketing efforts, and he continues to help us out. iDesign gave the site a completely new, highly professional look. Now the challenge is keeping up with all of the new business!

Heather Finch, General Manager
Southeast Financial

In September of 2002 INTEGRA decided that it was time to significantly upgrade its marketing approach—and start with its web site—which at that point was a couple years old and had not been maintained. The company had less than six weeks before its largest tradeshow of the year, and wanted a completely new I-Commerce site up by the time the show started in October.

INTEGRA chose NoSpin Marketing to develop a web site marketing plan and content for its new web site—and InfoAdvantage to design the site. See more about joint web site development and marketing services from InfoAdvantage and NoSpin Marketing.

"Our web site needed a major transformation in order for us to continue to be competitive. With our biggest tradeshow of the year coming up, we turned to InfoAdvantage and NoSpin Marketing to meet our very aggressive deadline. In less than six weeks, they provided us with a premier site that we proudly presented at the tradeshow. Working with them was like working with one company and not two."

Jerry Pratt, CEO
INTEGRA Sofware Systems

"Finally, we've got a web site that effectively tells our story and is a real sales asset. We use the new site everyday with our prospects. Even though we know our business well, it was refreshing to get an outside perspective of what we really needed to convey on our website."

Tim Bartek, Senior VP of Sales and Marketing
INTEGRA Sofware Systems

In addition to INTEGRA's new web site, Tom Ranseen of NoSpin Marketing implemented a number of Search Engine Optimization initiatives that immediately increased INTEGRA's traffic by a factor of 2 to 3 time—and continue to generate escalating numbers of scheduled sales demonstrations. INTEGRA has also chosen NoSpin Marketing to provide ongoing marketing outsourcing services and InfoAdvantage to provide ongoing webmaster services.

Here's what Jerry Pratt, President of INTEGRA says about the 2003 and 2004 results Integra got by investing in SEO: "The work Tom has done for us with Search Engine marketing has definitely proven its worth in terms of quality traffic to our site, new prospects, and sales."

"As a young company we decided about a year ago that a good way for us to become known was on the Web. We hired NoSpin Marketing to develop a completely new www.hvpros.com site for us, and he also educated us about the potential of search engine marketing that we knew little about. The results have been excellent, and our sales funnel is full of leads generated daily via our site because the right audiences can find our types of services online. We've continued to work with Tom to help us out with site content and search engine marketing and highly recommend him, especially for services businesses that want to find more good prospects.

Rob Parrish, Director of Development
Healthcare Venture Professionals

"We develop storytelling media for Fortune 500 companies, but we've always struggled to tell our own story. We're just too deep in the trees to see our forest. Tom intuitively understood our capabilities and how to structure and present our story. Tom helped us cut right to the chase and develop a site that works for us. Once we had the site, he did a terrific job teaching us how to drive traffic to the site. Thanks, Tom, for a very professional job."

Carter Andrews
Little Planet Learning

NoSpin Customers:

Jaros Guitars -- Web Site Plan, Web Site Content, Search Engine Marketing marketing and Offline Marketing

The Gathering-- Search Engine Marketing

Holiday Seminars-- Search Engine Marketing

Smithware -- Web Site Plan, Web Site Content,  & Search Engine Marketing marketing

Southeast Financial --  Web Site Plan, Web Site Content, Search Engine Marketing and ongoing online marketing beginning in 2006

Incentive Publications--  Web Site Plan, Web Site Content, and initial Search Engine Marketing set up.

Lumen Lamps (site under development)--Web Site Plan, Web Site
Content , Search Engine Marketing and online marketing

Planning 2.0 (site under development)--Web Site Plan and Content

META Associates (now owned by Parsons) — Web Site Plan, Web Site Content, Search Engine Marketing & ongoing marketing outsourcing (since purchased by Parsons)

Romans Limousine — Web Site Plan, Web Site Content & Search Engine Marketing (since purchased by another company)

Academy Looseleaf —Web Site Plan, Web Site Content, & ongoing Search Engine Marketing

Newgy Industries — Marketing SWOT & additional www.robopong.com site planning, content, Search Engine Marketing

Healthcare Venture Professionals — new web site, content, & Search Engine Marketing

Dominic & Irvine — marketing presentation

Little Planet Learning — web site plan, content, and SEO

ZHealth Publishing — website and ongoing marketing outsourcing/Search Engine Marketing since 2003.

INTEGRA Software Systems — new web site in 2002 and then again in 2006 and ongoing marketing outsourcing/Search Engine Marketing

The Atlantic Oakes by the Sea — site analysis

Roussel & Associates — new web site and marketing content

Ingram & Associates — web site and initialSEO

Subimo — web site analysis and plan

CBCA Inc — web site analysis

Passport Health Communications — marketing consulting